Wednesday, June 19, 2013
   
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Brands & Marketing

Peak appoints Kwara gov’s wife ‘Milk Ambassador’

In a bid to further reinforce its ongoing Drink Milk Everyday campaign, Peak Milk, a flagship brand from the FrieslandCampina WAMCO  Nigeria,  has named the Kwara State governor’s wife, Mrs Omolewa Ahmed, as the milk ambassador in the state.

 

Amstel Malta boosts Williams’ sisters’ Lagos tour

Breaking The Mould (BTM) campaign, a women’s empowerment initiative, has received sponsorship support  from Amstel Malta, made by Nigerian Breweries Plc, towards the planned visit of international tennis icons, Serena and Venus Williams to Lagos, Nigeria from Tuesday, October 30 to Friday, November 2, 2012.

   

2013 budget: Discordant tunes from marketing communications practitioners

The annual ‘ritual’ of budget presentation was, again, performed, last week,  by the nation’s president, Dr Goodluck Jonathan, on the floors of the National Assembly. There, the president presented to the nation’s lawmakers, a N4.9 trn budget for the 2013 fiscal year.

 

PR experts urge crisis preparedness by firms

Experts have urged Nigerian organisations and institutions to prepare for crises and their management before they happen by formulating Crisis Management plans and manuals.

   

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