ETB embarks on MoneyGram promo
Determined to
reward her
MoneyGram International money transfer customers for their loyalty and patronage over the years, Equitorial Trust Bank has flagged off its Moneygram Season’s Instant Thrill promo.
This, according to a statement issued by the bank, was ‘to ensure that the bank’s numerous customers end the year on a high note by splashing them high quality gifts.’
The promo, which commenced on Monday December 10, 2007, according to the statement, would last for two months in order to accommodate teeming customers of the bank that would receive money through Money-Gram during this period.
Items to be won in the promo, according to the bank, include motorcycles, generators, MP3 players, traveling bags, t-shirts, umbrellas, thermo mugs and others.
Speaking on the development, the bank’s Group Head, Treasury & Investment Banking, Ms. Mojisola Bakare, explained that apart from using the promo as a way of rewarding customers for their loyalty over the years, it is also meant to identify with MoneyGram International as it celebrates its ten years of successful business operations in the country.
She explained that the decision to embark on the MoneyGram promo confirmed the symbiotic relationship that existed between MoneyGram International and the bank.
The bank, according to her, would continue to identify with MoneyGram activities and consolidate its stronghold in international money transfer. The bank, she assured, would not deviate from its vision to remain the undisputed leader in the provision of top quality services to its customers as well as to streng then the equity of the MoneyGram brand in Nigeria.
Ms Bakare also said “that this promo tagged season’s Instant Thrill is unique in nature. It is a 3-in-1 promo because it is coming at a season of Eid Kabir, Christmas and the New Year.”
The management of the bank strategically chose this unique season to reward the loyal customers of MoneyGram who have contributed so much to the phenomenal growth of the product by the bank.
The promo is an attestation of the bank’s appreciation of the unfettered loyalty of her numerous customers.
Moreover, the bank is expanding dedicated MoneyGram Red shop locations in key cities in order to treat, service, and receive her ever increasing customers in a world class ambience.
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